Instituto de Políticas y Bienes Públicos (CSIC)
[ OPEN PRODUCCIONES ]
I led the complete visual identity redesign for the Instituto de Políticas y Bienes Públicos (IPP), a research institute within the Spanish National Research Council (CSIC).
The goal was to modernise and systematise the brand’s visual language, enhancing both its institutional credibility and its ability to communicate clearly in social and academic contexts. The identity is built around a clean, structured typographic system, a high-contrast colour palette optimised for accessibility, and a modular graphic language based on the institute’s initials. The result is a flexible, coherent identity that works across print, digital, and editorial formats.
